Author: Charles Kennedy

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December 12, 2017
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Business Marketing Tactics

One of the most common questions that you face as a small business owner is: “How do I achieve effective marketing”? If you try to learn about marketing, you’ll probably find it overwhelming. With all of the different ideas out there, it can be a bit hard to find the right small business online marketing tactics. Giving up is just […]
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How to Create Enticing Email Marketing Campaigns

How to Create Enticing Email Marketing Campaigns We all have a pretty good idea of what email marketing is because pretty much everybody has received this kind of email. A successful campaign makes the recipient feel valued, provides useful information to them, and compels them to act. Personalize it as much as possible. When you’re […]
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Brand Experience

In the Digital Age, the tools to build brand awareness, either for your personal or business brand, are readily available; from websites, blogs and forums to social media and mobile apps. How you present your brand and how you interact with your audience across these platforms is what makes users either feel good about engaging […]
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March 10, 2017

7 Trends That Will Change Social Media in 2017

It’s the start of another year, which means you’re probably back in the office after vacation, hard at work on your New Year’s resolution. And if you’re a marketer, you may also be fine-tuning your strategic plan for success in 2017. We have a variety of resources for getting your marketing plan organized for the […]
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March 10, 2017

7 Smoking Hot Changes Coming to Content Marketing

Content marketing is a great way to develop customer relationships, increase brand awareness and target your audience with precision. You’ve given it a go for a while, with some decent results. Now what? You know by now that content marketing isn’t static. Things are always changing. How will you stay ahead of those changes? You […]
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March 10, 2017

10 Laws of Super Hero Social Media Marketing

1. The Law of Listening Success with social media and content marketing requires more listening and less talking. Read your target audience’s online content and join discussions to learn what’s important to them. Only then can you create content and spark conversations that add value rather than clutter to their lives. 2. The Law of […]
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